As Chairs of the Dallas CMO Collective, it is our privilege to thank you in advance for your support and participation in this unique gathering built to support the needs of Chief Marketing Officers from the largest organizations in our region. The goal of our event is to provide a regionally driven peer-to-peer exchange,facilitating best practices and fueling new and meaningful relationships among CMOs.

The CMO Collective is driven by a Governing Body of leading CMOs who play a vital role in the development of this event. These marketing leaders create an agenda addressing the most compelling opportunities and challenges relevant to them and their peers, thus delivering on the promise: “by CMOs, for CMOsSM."  On behalf of our 2014 Governing Body, we look forward to seeing you at the next event.

Julie Cary
La Quinta Inn & Suites

Sheryl Adkins-Green
Mary Kay

Michael Guillory
Worldwide Corporate
Brand Communications
Texas Instruments

Fred Hagerman
Firstmark Credit Union

Ashley Sheetz
Sally Beauty

Andrew Springate
SVP, Marketing,
Dr. Pepper Snapple
Group, Inc.


This is not your average day-at-a-seminar. Participants are engaged. Presenters are prepared. And everyone is here for one reason -- the step back, take a deep breath, rethink challenges and opportunities, and network in a meaningful, sustainable way. Best CMO event I attend.

Eric Fletcher - Chief Marketing & Business Development Officer @ Liskow & Lewis